Kadi Oja

Kadi Oja has 13 years of experience in design, the last five of which she has dedicated to user experience and interaction design. In her daily work, she focuses on digital product design and design systems, helping companies make their web solutions clearer, more logical, and more user-friendly.

At the Tallinn Business Incubators, Kadi provides entrepreneurs with practical feedback on website design, structure, navigation, content logic, and user experience. The goal is to help avoid common UX mistakes and support the development of web solutions in a way that meets business objectives while remaining clear and intuitive for users.