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Pauline Marie Korp

Pauline Marie Korp is an internationally awarded creative strategist and designer. She is currently working as a freelancer under her own brand, PauPau Creative.

Previously, Pauline has worked in Finland’s top creative agencies as an Art Director and Creative Strategist, as well as a designer in the United Kingdom, Italy, Belgium, and Singapore. Her extensive experience has given her an exceptional understanding and broad perspective of business, marketing, and design. Pauline’s strengths include strategic, conceptual, and analytical thinking, consumer psychology, and expertise in color usage. She often acts as a bridge between creativity and business strategy, contributing especially to visual identity and brand strategy projects.

In addition, Pauline has served as a jury member at some of the world’s largest creativity, design, and advertising awards, including ADC and The Webby Awards in New York, ADCE in Barcelona, Golden Drum in Slovenia, Vuoden Huiput and Grand One in Finland, and Kuldmuna and the Estonian Design Awards in Estonia. Pauline and her work have also received multiple awards at these same competitions.

Evelin Org

Evelin Org is a personal, employer, and corporate branding strategist, trainer, and entrepreneur herself (including one successful exit). She currently leads her branding agency, Your Brand Up Studio, and is a co-author of the books “Brand Called You” and “360-Degree Model of Employer Branding.” She has nearly 20 years of experience in marketing, sales, and branding, working with startup founders, early-stage companies, growing organizations, and experienced executives alike.

At the core of Evelin’s daily work is making the strengths of individuals and organizations visible and articulating their story strategically. She helps clearly define value propositions, positioning, and differentiation; shape a compelling digital presence; and align personal or employer brands with organizational goals. Her approach combines strategic thinking, practical tools, and modern digital solutions, including the smart use of artificial intelligence.

Evelin is an experienced trainer and mentor who delivers development programs, workshops, and strategy days. She is also the host of two podcasts – “Personal Branding Learning Bites” and “Passionately About Employer Branding” – where she explores the practical and human aspects of branding.

Topics Evelin can help with: