{"id":27608,"date":"2026-10-01T18:13:53","date_gmt":"2026-10-01T16:13:53","guid":{"rendered":"https:\/\/inkubaator.tallinn.ee\/?post_type=events&#038;p=27608"},"modified":"2026-10-19T13:27:10","modified_gmt":"2026-10-19T11:27:10","slug":"persoonibrand-ai-ajastul-kuidas-eristuda","status":"publish","type":"events","link":"https:\/\/inkubaator.tallinn.ee\/en\/events\/persoonibrand-ai-ajastul-kuidas-eristuda\/","title":{"rendered":"Persoonibr\u00e4nd AI ajastul: kuidas eristuda?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Koolitusel vaatame persoonibr\u00e4ndi loomist kahest vaatenurgast. Esimeses osas keskendume persoonibr\u00e4ndi strateegilisele poolele ning teises osas praktilistele digilahendustele, mis aitavad oma n\u00e4htavust suurendada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>I osa: persoonibr\u00e4ndi t\u00e4hendus ja olulisus<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Koolituse esimeses osas r\u00e4\u00e4gib&nbsp;<strong>Anni Kitsing<\/strong>, miks ei ole persoonibr\u00e4nd ainult sotsiaalmeedias n\u00e4htav olemine, vaid teadlikult kujundatud kuvand sellest, kes sa oled, mida oskad ja mille eest seisad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Arutame:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>mis on persoonibr\u00e4nd ja miks on see oluline;<\/li>\n\n\n\n<li>kuidas leida oma tugevused, fookus ja eristuv s\u00f5num;<\/li>\n\n\n\n<li>kuidas luua usaldust klientide, koost\u00f6\u00f6partnerite ja&nbsp;<\/li>\n\n\n\n<li>kuidas hoida oma kommunikatsioon j\u00e4rjepideva ja autentsena;<\/li>\n\n\n\n<li>millist rolli m\u00e4ngivad persoonibr\u00e4ndi kujundamisel sotsiaalmeedia, avalikud esinemised.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>II osa: veebileht ja AI persoonibr\u00e4ndi t\u00f6\u00f6riistadena<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Koolituse teises, praktilisemas osas tutvustab&nbsp;<strong>Martin Par\u0161in<\/strong>, kuidas toetada persoonibr\u00e4ndi digikanalites, millistest komponentidest koosneb digitaalne kohalolu ja milline roll on selles k\u00f5igel tehisarul.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kuigi persoonibr\u00e4ndi loomisel on oluline koht ka sotsiaalmeedial, keskendume eelk\u00f5ige isiklikule veebilehele. Erinevalt sotsiaalmeediakontost on veebileht sinu enda kontrollitav keskkond, kuhu saad koondada oma loo, kogemused, teenused, projektid ja kontaktandmed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">R\u00e4\u00e4gime:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>miks v\u00f5iks ettev\u00f5tjal v\u00f5i spetsialistil olla isiklik veebileht;<\/li>\n\n\n\n<li>millist infot peaks persoonibr\u00e4ndi veebileht sisaldama;<\/li>\n\n\n\n<li>kuidas tuua oma tugevused ja v\u00e4\u00e4rtuspakkumine selgelt esile;<\/li>\n\n\n\n<li>kuidas kasutada AI-t\u00f6\u00f6riistu ideede, tekstide ja veebilehe struktuuri loomisel;<\/li>\n\n\n\n<li>kuidas siduda veebileht sotsiaalmeedia ja teiste digikanalitega;<\/li>\n\n\n\n<li>kuidas muuta oma veebip\u00f5hine kohalolu leitavaks, professionaalseks ja usaldusv\u00e4\u00e4rseks.<\/li>\n\n\n\n<li>Kuidas AI Sinu br\u00e4ndi kotha k\u00fcsimustele vastab<\/li>\n\n\n\n<li>Kuidas Sinu veebileht on AI-le sama mugav k\u00fclastada kui tavalisele inimesele<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Osalemiseks ei ole vaja varasemat tehnilist kogemust. Koolituselt saad kaasa praktilised m\u00f5tted ja selgema tegevusplaani, mille p\u00f5hjal oma persoonibr\u00e4ndi edasi arendada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Koolituse viivad l\u00e4bi <strong>Anni Kitsing ja Martin Par\u0161in<\/strong>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Anni Kitsing <\/strong>on Nobel Digitali juhtivpartner ja tema k\u00e4e all on digitaalse n\u00e4htavuse saanud paljud ettev\u00f5tted nii kodu- kui v\u00e4listurgudel, viimastel aastatel on Nobel Digital keskendunud lisaks reklaamile ja veebilehtede arendusele ka AI otsingute optimeerimisele ning B2B suunale. Sportland Grupp, Sol Baltics, Lindstr\u00f6m, Linde Gas on vaid m\u00f5ned nimed, kelle digiturunduse on Nobel Digital uuele tasemel viinud, konkurentidest ettepoole.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Martin Par\u0161in <\/strong>on Nobel Digitali partner ning tootejuht, kes vastutab igap\u00e4evaselt Nobeli 2.5k platvormi koost\u00f6\u00f6, tehnoloogiapartnerluste ja edasim\u00fc\u00fcate eest, arendades tooteid, mis muudavad ettev\u00f5tte leitavaks olenemata digitaalsest kanalist.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Koolitus toimub Ettev\u00f5tlusinkubaatoris <strong>(Poldri 3\/1)<\/strong> kohapeal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Osalema on oodatud nii Ettev\u00f5tlusinkubaatori inkubandid kui ka teised huvilised.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Osalemistasu:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tasuta Tallinna Ettev\u00f5tlusinkubaatori programmis osalejatele (inkubatsioon ja kasvuprogramm)<\/li>\n\n\n\n<li>10\u20ac+km teistele<\/li>\n<\/ul>\n","protected":false},"featured_media":27635,"template":"","meta":{"_acf_changed":true},"event-category":[],"class_list":["post-27608","events","type-events","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Persoonibr\u00e4nd AI ajastul: kuidas eristuda? - Tallinna Ettev\u00f5tlusinkubaator<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/inkubaator.tallinn.ee\/sundmused\/persoonibrand-ai-ajastul-kuidas-eristuda\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Persoonibr\u00e4nd AI ajastul: kuidas eristuda? - Tallinna Ettev\u00f5tlusinkubaator\" \/>\n<meta property=\"og:description\" content=\"Koolitusel vaatame persoonibr\u00e4ndi loomist kahest vaatenurgast. Esimeses osas keskendume persoonibr\u00e4ndi strateegilisele poolele ning teises osas praktilistele digilahendustele, mis aitavad oma n\u00e4htavust suurendada. I osa: persoonibr\u00e4ndi t\u00e4hendus ja olulisus Koolituse esimeses osas r\u00e4\u00e4gib&nbsp;Anni Kitsing, miks ei ole persoonibr\u00e4nd ainult sotsiaalmeedias n\u00e4htav olemine, vaid teadlikult kujundatud kuvand sellest, kes sa oled, mida oskad ja mille eest seisad. Arutame: II osa: veebileht ja AI persoonibr\u00e4ndi t\u00f6\u00f6riistadena Koolituse teises, praktilisemas osas tutvustab&nbsp;Martin Par\u0161in, kuidas toetada persoonibr\u00e4ndi digikanalites, millistest komponentidest koosneb digitaalne kohalolu ja milline roll on selles k\u00f5igel tehisarul. Kuigi persoonibr\u00e4ndi loomisel on oluline koht ka sotsiaalmeedial, keskendume eelk\u00f5ige isiklikule veebilehele. Erinevalt sotsiaalmeediakontost on\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/inkubaator.tallinn.ee\/sundmused\/persoonibrand-ai-ajastul-kuidas-eristuda\/\" \/>\n<meta property=\"og:site_name\" content=\"Tallinna Ettev\u00f5tlusinkubaator\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-19T11:27:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/inkubaator.tallinn.ee\/wp-content\/uploads\/2026\/10\/Persoonibrand-ai-ajastul.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1049\" \/>\n\t<meta property=\"og:image:height\" content=\"586\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/inkubaator.tallinn.ee\\\/sundmused\\\/persoonibrand-ai-ajastul-kuidas-eristuda\\\/\",\"url\":\"https:\\\/\\\/inkubaator.tallinn.ee\\\/sundmused\\\/persoonibrand-ai-ajastul-kuidas-eristuda\\\/\",\"name\":\"Persoonibr\u00e4nd AI ajastul: kuidas eristuda? 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Esimeses osas keskendume persoonibr\u00e4ndi strateegilisele poolele ning teises osas praktilistele digilahendustele, mis aitavad oma n\u00e4htavust suurendada. I osa: persoonibr\u00e4ndi t\u00e4hendus ja olulisus Koolituse esimeses osas r\u00e4\u00e4gib&nbsp;Anni Kitsing, miks ei ole persoonibr\u00e4nd ainult sotsiaalmeedias n\u00e4htav olemine, vaid teadlikult kujundatud kuvand sellest, kes sa oled, mida oskad ja mille eest seisad. Arutame: II osa: veebileht ja AI persoonibr\u00e4ndi t\u00f6\u00f6riistadena Koolituse teises, praktilisemas osas tutvustab&nbsp;Martin Par\u0161in, kuidas toetada persoonibr\u00e4ndi digikanalites, millistest komponentidest koosneb digitaalne kohalolu ja milline roll on selles k\u00f5igel tehisarul. Kuigi persoonibr\u00e4ndi loomisel on oluline koht ka sotsiaalmeedial, keskendume eelk\u00f5ige isiklikule veebilehele. 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