{"id":19200,"date":"2025-02-12T13:16:26","date_gmt":"2025-02-12T11:16:26","guid":{"rendered":"https:\/\/inkubaator.tallinn.ee\/?post_type=events&#038;p=19200"},"modified":"2025-02-18T15:58:43","modified_gmt":"2025-02-18T13:58:43","slug":"kuidas-luua-ja-arendada-brandi-5","status":"publish","type":"events","link":"https:\/\/inkubaator.tallinn.ee\/en\/events\/kuidas-luua-ja-arendada-brandi-5\/","title":{"rendered":"Kuidas luua ja arendada br\u00e4ndi?"},"content":{"rendered":"\n<p>Br\u00e4nd on see, mis teeb ettev\u00f5tte \u00e4ratuntavaks ja meeldej\u00e4\u00e4vaks. See v\u00f5imaldab kiiresti kommunikeerida ettev\u00f5tte identiteeti, v\u00e4\u00e4rtusi ja teenuseid. Br\u00e4ndi loomine ja haldamine n\u00f5uab strateegilist planeerimist, loovust ja j\u00e4rjepidevust.<\/p>\n\n\n\n<p>Ettev\u00f5tte jaoks t\u00e4hendab tugev br\u00e4nd konkurentsieelist, identiteeti, mis eristab teistest, lojaalset kliendibaasi ja \u00e4rilist tasuvust.<\/p>\n\n\n\n<p>Br\u00e4ndikoolitusel kuuleme:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sissejuhatus ja br\u00e4ndingu olulisus<\/li>\n\n\n\n<li>Br\u00e4ndi strateegia ja br\u00e4ndibriifi loomine<\/li>\n\n\n\n<li>Viusaalne identiteet ja arhet\u00fc\u00fcbi loomine<\/li>\n\n\n\n<li>Br\u00e4ndi testimine ja AI kasutamine<\/li>\n<\/ul>\n\n\n\n<p>Koolituse l\u00f5puks on osalejatel terviklik arusaam br\u00e4ndi arendamise protsessist ja konkreetsed t\u00f6\u00f6riistad oma br\u00e4ndi arendamiseks.\u00a0<\/p>\n\n\n\n<p><strong>Koolituse viib l\u00e4bi Ettev\u00f5tlusinkubaatori mentor Einar Tiimla<\/strong>, kes on strateegilise disaini- ja veebiagentuuri h\u00e4k asutaja ja tegevjuht. Ta omab 15-aastat kogemust turunduse valdkonnas. T\u00f6\u00f6alaselt alustas ta disaineri positsioonist, aga on aastate jooksul olnud kunstiline juht, veebidisainer ja arendaja, loovjuht ning projektijuht. T\u00e4naseks on Einar loonud v\u00f5i olnud osaline loomeprotsessis \u00fcle poole tosina br\u00e4ndi juures. Ta peab l\u00e4bim\u00f5eldud br\u00e4ndingut nii enda agentuuris, kui ka klientide juures turunduse alustalaks. Enda ja teiste pikaaegsete turunduskogemusega inimeste teadmiste p\u00f5hjal on h\u00e4k loonud s\u00fcsteemi mida j\u00e4rgides luuakse edukaid br\u00e4nde.<\/p>\n\n\n\n<p>Koolitus toimub Ettev\u00f5tlusinkubaatoris kohapeal (Kultuurikatel, Kursi 3) ja soovi korral saab osaleda ka veebi teel.&nbsp;<\/p>\n\n\n\n<p>Osalustasu:\u202f&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ettev\u00f5tlusinkubaatori inkubantidele tasuta\u202f\u00a0<\/li>\n\n\n\n<li>Ettev\u00f5tetele ja eraisikutele 40\u20ac+km\u00a0<\/li>\n\n\n\n<li>Eelinkubatsiooni raames on v\u00f5imalik osaleda 7 koolitusel:\u202f<a href=\"https:\/\/inkubaator.tallinn.ee\/program\/eelinkubatsioon\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/inkubaator.tallinn.ee\/program\/eelinkubatsioon\/<\/a>\u00a0<\/li>\n<\/ul>\n\n\n\n<p><em>PS!\u202fKoolitus\u202fon\u202fosa\u202fterviklikust\u202fsarjast ja suunatud eelk\u00f5ige programmis osalevatele ettev\u00f5tjatele.<\/em>&nbsp;<\/p>\n\n\n\n<p><em>K\u00e4esolev s\u00fcndmus toimub projekti \u201cTallinna Loomeinkubaatori tugiteenused loomeettev\u00f5tjatele j\u00e4tkusuutlikuks arenguks ja ekspordiv\u00f5imekuse kasvuks\u201d raames ning see on kaasrahastatatud Euroopa Liidu poolt.<\/em><\/p>\n","protected":false},"featured_media":19184,"template":"","meta":{"_acf_changed":true},"event-category":[160],"class_list":["post-19200","events","type-events","status-publish","has-post-thumbnail","hentry","event-category-koolitus"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kuidas luua ja arendada br\u00e4ndi? - Tallinna Ettev\u00f5tlusinkubaator<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/inkubaator.tallinn.ee\/sundmused\/kuidas-luua-ja-arendada-brandi-5\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kuidas luua ja arendada br\u00e4ndi? - Tallinna Ettev\u00f5tlusinkubaator\" \/>\n<meta property=\"og:description\" content=\"Br\u00e4nd on see, mis teeb ettev\u00f5tte \u00e4ratuntavaks ja meeldej\u00e4\u00e4vaks. See v\u00f5imaldab kiiresti kommunikeerida ettev\u00f5tte identiteeti, v\u00e4\u00e4rtusi ja teenuseid. Br\u00e4ndi loomine ja haldamine n\u00f5uab strateegilist planeerimist, loovust ja j\u00e4rjepidevust. Ettev\u00f5tte jaoks t\u00e4hendab tugev br\u00e4nd konkurentsieelist, identiteeti, mis eristab teistest, lojaalset kliendibaasi ja \u00e4rilist tasuvust. Br\u00e4ndikoolitusel kuuleme: Koolituse l\u00f5puks on osalejatel terviklik arusaam br\u00e4ndi arendamise protsessist ja konkreetsed t\u00f6\u00f6riistad oma br\u00e4ndi arendamiseks.\u00a0 Koolituse viib l\u00e4bi Ettev\u00f5tlusinkubaatori mentor Einar Tiimla, kes on strateegilise disaini- ja veebiagentuuri h\u00e4k asutaja ja tegevjuht. Ta omab 15-aastat kogemust turunduse valdkonnas. 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