{"id":14032,"date":"2023-09-28T15:48:40","date_gmt":"2023-09-28T13:48:40","guid":{"rendered":"https:\/\/inkubaator.tallinn.ee\/?post_type=events&#038;p=14032"},"modified":"2023-10-09T15:05:33","modified_gmt":"2023-10-09T13:05:33","slug":"grupimentorlus-brandi-lugu","status":"publish","type":"events","link":"https:\/\/inkubaator.tallinn.ee\/en\/events\/grupimentorlus-brandi-lugu\/","title":{"rendered":"Grupimentorlus: Br\u00e4ndi lugu"},"content":{"rendered":"<p>Br\u00e4ndi lugu pole pelgalt reklaamtekst. See on ettev\u00f5tte identiteedi ja v\u00e4\u00e4rtuste s\u00fcgavam v\u00e4ljendus. Lood, mis j\u00e4\u00e4vad inimesele meelde ja neid r\u00e4\u00e4gitakse edasi. K\u00f5ige v\u00f5imsamad lood on autentsed ja v\u00e4ljendavad br\u00e4ndi v\u00e4\u00e4rtust.<\/p>\n<p>&nbsp;<\/p>\n<p>Grupimentorluse esimeses osas kuulame l\u00fchidalt sellest, kuidas luua meeldej\u00e4\u00e4vat ja head br\u00e4ndi lugu.<\/p>\n<p>Grupimentorluse teises osas saavad osalejad v\u00f5imaluse jagada oma lugu teistega ning saada tagasisidet mentorilt ja teistelt ettev\u00f5tjatelt.<\/p>\n<p><strong><u>Grupimentorlusel saab olla kuni 6.osalejat. Vajalik on eelnev registreerimine!<\/u><\/strong><\/p>\n<p><strong>Eelnev kodut\u00f6\u00f6:<\/strong><\/p>\n<ul>\n<li>Pane kirja 5 m\u00e4rks\u00f5na, mis sinu br\u00e4ndi v\u00f5iksid iseloomustada (m\u00f5isted, hoiakud, uskumused vms)<\/li>\n<li>Vali \u00fcks lugu, mis tundub nende m\u00e4rks\u00f5nadega k\u00f5ige paremini haakuvat (tegemist v\u00f5ib olla \u00fcksk\u00f5ik, mis looga, isegi Punam\u00fctsike sobib)<\/li>\n<\/ul>\n<p><strong>Grupimentorlust juhib Loomeinkubaatori mentor Ionel Lehari.<\/strong> Ionel Lehari on ligi 20-aastase t\u00f6\u00f6kogemusega disainistrateeg ja \u00f5ppej\u00f5ud. Ta on kommunikatsioonifirmade gruppi Creative Union kuuluva kontseptuaalse disaini agentuuri Identity loovjuht ja partner. Identity tiimi loovjuhina on Ionel auhinnatud 21 korral loovfestivalidel (Kuldmuna ja ADC*Estonia). M\u00f5ned nimekamad Ioneli poolt juhitud br\u00e4ndiloome ja visuaalse identiteedi projektid on EV100, Caf\u00e9 Maiasmokk, Solaris ja Bauhof.<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false},"event-category":[],"class_list":["post-14032","events","type-events","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Grupimentorlus: Br\u00e4ndi lugu - Tallinna Ettev\u00f5tlusinkubaator<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/inkubaator.tallinn.ee\/sundmused\/grupimentorlus-brandi-lugu\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Grupimentorlus: Br\u00e4ndi lugu - Tallinna Ettev\u00f5tlusinkubaator\" \/>\n<meta property=\"og:description\" content=\"Br\u00e4ndi lugu pole pelgalt reklaamtekst. See on ettev\u00f5tte identiteedi ja v\u00e4\u00e4rtuste s\u00fcgavam v\u00e4ljendus. Lood, mis j\u00e4\u00e4vad inimesele meelde ja neid r\u00e4\u00e4gitakse edasi. K\u00f5ige v\u00f5imsamad lood on autentsed ja v\u00e4ljendavad br\u00e4ndi v\u00e4\u00e4rtust. &nbsp; Grupimentorluse esimeses osas kuulame l\u00fchidalt sellest, kuidas luua meeldej\u00e4\u00e4vat ja head br\u00e4ndi lugu. Grupimentorluse teises osas saavad osalejad v\u00f5imaluse jagada oma lugu teistega ning saada tagasisidet mentorilt ja teistelt ettev\u00f5tjatelt. Grupimentorlusel saab olla kuni 6.osalejat. Vajalik on eelnev registreerimine! 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