{"id":13812,"date":"2023-08-25T14:19:04","date_gmt":"2023-08-25T12:19:04","guid":{"rendered":"https:\/\/inkubaator.tallinn.ee\/?post_type=events&#038;p=13812"},"modified":"2023-08-30T12:45:39","modified_gmt":"2023-08-30T10:45:39","slug":"digiturunduse-strateegia-eduka-kampaania-alus","status":"publish","type":"events","link":"https:\/\/inkubaator.tallinn.ee\/en\/events\/digiturunduse-strateegia-eduka-kampaania-alus\/","title":{"rendered":"Kuidas digiturundust ja kampaaniaid strateegiliselt planeerida?"},"content":{"rendered":"<p>Oskuslikult kavandatud digiturunduse strateegia loob vajaliku aluse, mille p\u00f5hjal ettev\u00f5tte turundustegevusi ellu viia.<\/p>\n<p>Koolitusel \u00f5pime, kuidas luua digiturunduse strateegiat, millest see koosneb, millega arvestada, anal\u00fc\u00fcsida tulemusi ja sellest l\u00e4htuvalt planeerida ettev\u00f5tte tegevusi. R\u00e4\u00e4gime ka sellest, kuidas p\u00fcstitada eesm\u00e4rke ja hoida fookust. Samuti \u00a0\u00f5pime seda, kuidas luua ja mida arvesse v\u00f5tta digiturunduse kampaaniad tehes.<\/p>\n<p><strong>Teemad, mida koolitusel k\u00e4sitletakse:<\/strong><\/p>\n<ul>\n<li>V\u00e4\u00e4rtuspakkumine ja selle s\u00f5nastamine<\/li>\n<li>Usalduse loomine<\/li>\n<li>Digiturunduse strateegia<\/li>\n<li>Kampaaniate edukas l\u00e4biviimine<\/li>\n<li>Anal\u00fc\u00fctika ja m\u00f5\u00f5tmine\u00a0<\/li>\n<\/ul>\n<p><strong>Koolituse viib l\u00e4bi Loomeinkubaatori mentor Andrus Kiisk\u00fcla.\u00a0<\/strong>Andrus Kiiik\u00fclal\u00a0on pikaaegne kogemus digiturundaja ja digiturundusstrateegia valdkonnas. Ta on loonud suuri majasiseseid turundus osakondasid \u00fcle erinevate turgude, toetanud v\u00e4ga erinevaid ettev\u00f5tteid v\u00e4ikestest e-poodidest suurte b\u00f6rsiettev\u00f5teteni v\u00e4lja. T\u00e4na on Andruse fookus aidata eksportivaid ettev\u00f5tteid l\u00e4bi e-kaubanduse.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Koolitus toimub Loomeinkubaatoris kohapeal (Veerenni 24C).<\/strong><\/p>\n<p><strong>Osalustasu:<\/strong><\/p>\n<ul>\n<li>\n<p>Loomeinkubaatori, Tartu LMK, P\u00e4rnu inkubantidele tasuta.<\/p>\n<\/li>\n<li>\n<p>Loomeinkubaatori vilistlastele, TDH disaineritele, Kaubandust\u00f6\u00f6stuskoja liikmetele, Tartu LMK vilistlastele, Loomeinkubaatori \u00fc\u00fcrnikele soodushind 30\u20ac+km\u00a0<em>(registreerides vali partner)<\/em><\/p>\n<\/li>\n<li>\n<p>K\u00f5ik teised ettev\u00f5tted ja eraisikud 35\u20ac+km<\/p>\n<\/li>\n<\/ul>\n","protected":false},"featured_media":13828,"template":"","meta":{"_acf_changed":false},"event-category":[],"class_list":["post-13812","events","type-events","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kuidas digiturundust ja kampaaniaid strateegiliselt planeerida? - Tallinna Ettev\u00f5tlusinkubaator<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/inkubaator.tallinn.ee\/sundmused\/digiturunduse-strateegia-eduka-kampaania-alus\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kuidas digiturundust ja kampaaniaid strateegiliselt planeerida? - Tallinna Ettev\u00f5tlusinkubaator\" \/>\n<meta property=\"og:description\" content=\"Oskuslikult kavandatud digiturunduse strateegia loob vajaliku aluse, mille p\u00f5hjal ettev\u00f5tte turundustegevusi ellu viia. Koolitusel \u00f5pime, kuidas luua digiturunduse strateegiat, millest see koosneb, millega arvestada, anal\u00fc\u00fcsida tulemusi ja sellest l\u00e4htuvalt planeerida ettev\u00f5tte tegevusi. R\u00e4\u00e4gime ka sellest, kuidas p\u00fcstitada eesm\u00e4rke ja hoida fookust. Samuti \u00a0\u00f5pime seda, kuidas luua ja mida arvesse v\u00f5tta digiturunduse kampaaniad tehes. Teemad, mida koolitusel k\u00e4sitletakse: V\u00e4\u00e4rtuspakkumine ja selle s\u00f5nastamine Usalduse loomine Digiturunduse strateegia Kampaaniate edukas l\u00e4biviimine Anal\u00fc\u00fctika ja m\u00f5\u00f5tmine\u00a0 Koolituse viib l\u00e4bi Loomeinkubaatori mentor Andrus Kiisk\u00fcla.\u00a0Andrus Kiiik\u00fclal\u00a0on pikaaegne kogemus digiturundaja ja digiturundusstrateegia valdkonnas. 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